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Alex Simone: the perfumery of Mediterranean elegance


Founded in 2016 in Monte-Carlo, Alex Simone is a haute perfumery brand that draws its inspiration from the legendary elegance of the French Riviera.

Alex Simone fragrances are designed to be both bold and refined. They combine exceptional raw materials with daring accords to create unique fragrances that are unlike any other.


The brand's founder, Eric Rousseau, fell in love with the Côte d'Azur more than twenty years ago. He is passionate about perfumes and natural raw materials.


To create his fragrances, Eric Rousseau joins forces with the composition house Art et Parfum. Olivier Mauré, the house's ambassador, is a renowned perfumer who shares the vision of Eric Rousseau.


Alex Simone essences are produced on the heights of Grasse, in the legendary Domaine de Sainte-Blanche.

This former residence of Edmond Roudnitska, the legendary perfumer, is a unique source of inspiration for the brand.

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